Review of the Literature on Determinants of electronic banking adoption by customers
				
										Palabras clave:
				
				
																		electronic, 													willingness, 													banking, 													adoption, 													customers.															
			
			
										Resumen
The purpose of this paper is to review the adoption of electronic banking by customers, through a research model tested by the questionnaire as a method, which incorporates customer-related factors. The results show that electronic banking adoption has grown significantly across the world and it has been well studied in the context of developed countries, but in developing and underdeveloped countries still remain fertile for further academic research.Collectively, financial institutions need to make sure that the best features of their e-banking systems are well communicated to potential users in light of the individual differences among their customer segments.
						Publicado
					
					
						2019-12-18
					
				
							Cómo citar
						
						Saxena, D. (2019). Review of the Literature on Determinants of electronic banking adoption by customers. Opción, 34, 394-431. Recuperado a partir de https://produccioncientifica.luz.edu.ve/index.php/opcion/article/view/30265
							Sección
						
						
							Antropología y Ciencias Sociales
						
					 
							 
							



















